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Paul Woods

Director of Marketing & Student Recruitment - Middlesex University
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Paul has worked in higher education marketing for over 15 years, in roles covering UK and international marketing and student recruitment across three universities. He currently leads the student marketing function at Middlesex University, responsible for teams across outreach, marketing, student recruitment and applicant engagement. He has delivered positive results by bringing together the digital and ‘real-life’ experiences of prospective students across a joined up journey (even pre-COVID!) – harnessing the power of new technologies to achieve cut-through and impact, and focussed on how the distinct Middlesex community is brought to life.